Truth bombs from your book coach
You want to write something meaningful.
You want it to matter. To readers, to your work, maybe even to your legacy.
But what no one tells you is…
The rules you cling to about writing? They’re keeping you small.
Much early‑stage advice still says “just finish the draft—worry about platform later.”
But if you want readers, you need craft and a plan.
A book with no launch plan is a house with no land.
You need both the story and the strategy.
Over the last two weeks, we’ve talked about what it means to treat your book like a business.
You’ve heard that publishing isn’t the finish line.
That writing is a tapestry.
That you’re not “just” a writer—you’re a founder.
I’ve worked with writers for a long time.
I see how much love you pour into your work.
But I also know how scary it can feel to think like a business owner—especially if you’ve never done it before.
I’ve watched brilliant writers sabotage themselves at the 95% mark—not because they were afraid to be seen, but because they were afraid they’d be seen failing.
I’ve been there too. (Honestly, I still hang out there some mornings at 3AM.)
But this week, I’m not here to encourage you. I’m here to challenge you.
Because there’s a lot of soft advice out there. And honestly?
That’s part of the problem.
So here’s what I really believe—no fluff, no filler, just fire.
Six Truth Bombs You Need
💥 #1 Most writers are afraid of being seen—so they hide behind “craft.”
Endless revision isn’t always about quality. Sometimes, it’s a shield. At some point, it’s not about editing—it’s about hiding.
💥 #2 Finishing a book means nothing if you don’t know what it’s for.
Without purpose, it’s just words in a Word doc. Know your reader. Know your result. Otherwise, your book has no anchor.
💥 #3 Publishing without a platform is whispering in a hurricane.
You don’t need a giant audience. But you need someone. Start now. Before the book is done. Before you think you’re ready.
💥 #4 The “starving artist” myth is toxic—and lazy.
You can create and earn. Money doesn’t make you a sellout. It keeps you in the game.
💥 #5 If you want your book to change lives, it has to change yours first.
Let it challenge you. Let it grow you. Stop waiting to feel ready—start writing like it matters.
💥 #6 Waiting to be “discovered” is employee thinking.
Gatekeepers are fading. You’re not waiting for permission. You’re building your own damn empire.
So what do you do with all this?
Here’s what I want you to take away:
You don’t need to be loud. You need to be clear.
You don’t need a deal. You need a direction.
You don’t need permission. You need to decide.
Most writers wait too long to think like a business.
You don’t have to be most writers.
You can make your book the beginning of something bigger.
Next week, I’ll show you how to start acting on this. Simple shifts. No overwhelm. Moves you can make right now—even mid-draft.
Because you’re not “just writing a book.”
You’re you’re punching a hole in the universe and signing it with your name.
Keep going. I’m right here with you.
— Jocelyn
P.S. If this made you squirm a little—good. That’s where the change starts.
Which truth bomb hit home? Which one scared you a little (in a good way)?
Hello!
My name is Jocelyn.
Story warrior, book lover, day dreamer, gardener, and creative. I help serious writers roll up their sleeves, get their novel ready for publishing, and reach readers. When I’m not elbow-deep in the story trenches, I’m outside world-building in my garden and battling weeds with my three criminal mastermind cats.
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